Fully recommend
Instantly improved sleep in our fussy newborn, and the clear and specific size and temperature ranges helped allay our anxieties about safe sleeping attire as parents.
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4.8
86 reviews
100% would recommend this product
Customers overwhelmingly praise this swaddle for its natural arm-up design that lets babies self-soothe by hand-sucking while preventing startle-reflex wake-ups. The organic cotton fabric is celebrated for softness, breathability, and temperature regulation, with durable zippers withstanding frequent washing. Most report dramatic sleep improvements—some noting 5-6 hour stretches—and appreciate the easy top-or-bottom unzip for diaper changes. A few mention it doesn't suit every baby, but overall reviewers consider it transformative for sleep routines.
1-15 of 63 written reviews
Fully recommend
Instantly improved sleep in our fussy newborn, and the clear and specific size and temperature ranges helped allay our anxieties about safe sleeping attire as parents.
Good fit and good for deep sleep
Doesn’t always work as a swaddle for my baby but it’s nice for when baby is in deep sleep and still has reflexes movements.
Good fit and good for deep sleep
Doesn’t always work as a swaddle for my baby but it’s nice for when baby is in deep sleep and still has reflexes movements.
Game changer at night time!
The swaddles have been a game changer at night time. My newborn constantly moves her arms around when she’s asleep and wakes herself up, is having them by her head in the swaddles helps to keep her calm and moving around less.
Love this swaddle!
This swaddle was a life saver for us - wish I had tried and bought it sooner!!
Love this swaddle!
This swaddle was a life saver for us - wish I had tried and bought it sooner!!
Great quality
The material is so nice and natural. Great comfy fit for baby too. The quality of the zipper and material is very good.
Comfortable
The material is cotton and has a very soft structure. My baby sleeps very comfortably in it. It is useful throughout the night.
Love the swaddle
My baby is an arms up baby and sleeping 4 hours at a time during the night at 1 week old!
Only swaddle for our hands up baby
[This review was collected as part of a promotion.] We learned on night one that our baby would only sleep with her arms up beside her face. This swaddle was a life saver!
Only swaddle for our hands up baby
We learned on night one that our baby would only sleep with her arms up beside her face. This swaddle was a life saver!
Great Quality
[This review was collected as part of a promotion.] We bought this swaddle in both cotton and organic cotton versions, and this organic cotton one is definitely an upgrade in fabric. Good quality and functionality.
Great Quality
We bought this swaddle in both cotton and organic cotton versions, and this organic cotton one is definitely an upgrade in fabric. Good quality and functionality.
Delivers what it promises!
[This review was collected as part of a promotion.] My twins started sleeping 5-6 hours at night the first night we tried these swaddles. Ordering the transition ones now.
Delivers what it promises!
My twins started sleeping 5-6 hours at night the first night we tried these swaddles. Ordering the transition ones now.
1-15 of 63 written reviews
Fully recommend
Instantly improved sleep in our fussy newborn, and the clear and specific size and temperature ranges helped allay our anxieties about safe sleeping attire as parents.
Good fit and good for deep sleep
Doesn’t always work as a swaddle for my baby but it’s nice for when baby is in deep sleep and still has reflexes movements.
Good fit and good for deep sleep
Doesn’t always work as a swaddle for my baby but it’s nice for when baby is in deep sleep and still has reflexes movements.
Game changer at night time!
The swaddles have been a game changer at night time. My newborn constantly moves her arms around when she’s asleep and wakes herself up, is having them by her head in the swaddles helps to keep her calm and moving around less.
Love this swaddle!
This swaddle was a life saver for us - wish I had tried and bought it sooner!!
Love this swaddle!
This swaddle was a life saver for us - wish I had tried and bought it sooner!!
Great quality
The material is so nice and natural. Great comfy fit for baby too. The quality of the zipper and material is very good.
Comfortable
The material is cotton and has a very soft structure. My baby sleeps very comfortably in it. It is useful throughout the night.
Love the swaddle
My baby is an arms up baby and sleeping 4 hours at a time during the night at 1 week old!
Only swaddle for our hands up baby
[This review was collected as part of a promotion.] We learned on night one that our baby would only sleep with her arms up beside her face. This swaddle was a life saver!
Only swaddle for our hands up baby
We learned on night one that our baby would only sleep with her arms up beside her face. This swaddle was a life saver!
Great Quality
[This review was collected as part of a promotion.] We bought this swaddle in both cotton and organic cotton versions, and this organic cotton one is definitely an upgrade in fabric. Good quality and functionality.
Great Quality
We bought this swaddle in both cotton and organic cotton versions, and this organic cotton one is definitely an upgrade in fabric. Good quality and functionality.
Delivers what it promises!
[This review was collected as part of a promotion.] My twins started sleeping 5-6 hours at night the first night we tried these swaddles. Ordering the transition ones now.
Delivers what it promises!
My twins started sleeping 5-6 hours at night the first night we tried these swaddles. Ordering the transition ones now.
Premium design that works:
The SWADDLE UP™ ORGANIC 1 TOG is now available to use from 'FROM DAY ONE'. SWADDLE UP™ is the only swaddle available with a patented 'wing tips' design. The design allows your baby to sleep in a more natural position with their ARMS UP™ giving them access to their hands so they can truly self-soothe. Self-soothing = more sleep.
SWADDLE UP™ ORGANIC uses a single layer of GOTS Certified cotton fabric to reduce the risk of overheating. SWADDLE UP™ ORGANIC 1 TOG is ideal for moderate room temperatures between 20°C- 24°C. Using SWADDLE UP™ eliminates loose blankets which can be a safety hazard.
SWADDLE UP™ size selection is by baby's weight and not age. Swaddle in seconds with no breakouts
SWADDLE UP™ ORGANIC 1 TOG Product details:
Available in three sizes: Newborn (2.2 - 3.8kg), Small (3.5 - 6kg), Medium (6 - 8.5kg)
Premium design that works:
The SWADDLE UP™ ORGANIC 1 TOG is now available to use from 'FROM DAY ONE'. SWADDLE UP™ is the only swaddle available with a patented 'wing tips' design. The design allows your baby to sleep in a more natural position with their ARMS UP™ giving them access to their hands so they can truly self-soothe. Self-soothing = more sleep.
SWADDLE UP™ ORGANIC uses a single layer of GOTS Certified cotton fabric to reduce the risk of overheating. SWADDLE UP™ ORGANIC 1 TOG is ideal for moderate room temperatures between 20°C- 24°C. Using SWADDLE UP™ eliminates loose blankets which can be a safety hazard.
SWADDLE UP™ size selection is by baby's weight and not age. Swaddle in seconds with no breakouts
SWADDLE UP™ ORGANIC 1 TOG Product details:
Available in three sizes: Newborn (2.2 - 3.8kg), Small (3.5 - 6kg), Medium (6 - 8.5kg)
| Package Dimension (cm) | 1H x 1L x 1W |
| Package Weight (kg) | 0.18 |
| Country Of Origin | CHINA |
| Package Dimension (cm) | 1H x 1L x 1W |
| Package Weight (kg) | 0.18 |
| Country Of Origin | CHINA |
We offer an exchange, store credit or refund within 30 days of purchase or, an exchange or store credit after 30 days. For members of BBfamily, it's extended to 60 days. Terms and conditions apply.
Excluded from returns:
View our full Change of Mind Return Policy here.
We offer an exchange, store credit or refund within 30 days of purchase or, an exchange or store credit after 30 days. For members of BBfamily, it's extended to 60 days. Terms and conditions apply.
Excluded from returns:
View our full Change of Mind Return Policy here.
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